Ray Shelton’s Resume

 

Ray Shelton

ray.shelton@gmail.com
Cedar Park, Texas

Key Skills

eCommerce

  • Shopify
  • WordPress
  • HTML
  • CSS

Software

  • Adobe Photoshop
  • Adobe Illustrator
  • MS Excel
  • MS Word
  • QuickBooks
  • Unix
  • MySQL
  • WHM/cPanel
  • T-Hub

Social Media

  • Meta Business Suite
  • YouTube
  • Blogs

Google Suite

  • Analytics
  • Search
  • Developers

Education

Associate Degree, Computer Information Systems from Austin Community College

Personal Attributes

  • Analytical
  • Disciplined
  • Efficient
  • Honest
  • Organized
  • Outgoing
  • Problem Solver
  • Reliable
  • Team Player

Professional Summary

Serve as the sole contact for all aspects of the organization’s websites. Managing a range of responsibilities that include web design and development, SEO, routine site and content maintenance, and various updates to ensure sites align with the goals and objectives of the company.

Work History

Founder; Senior eCommerce Manager – Pure Auto Parts, Inc | Jun 2010 – Present

  • Plan, design, develop, publish, and manage content for four global B2C eCommerce websites utilizing SEO best practices to increase the number of organic clicks and build sales. These sites have been on the first page of Google search results for over 10 years and have generated over $21M in sales.
  • Grew the business 25% year over year using knowledge of taxonomy and SEO standards
  • Utilize a product information management platform to manage all content and ensure accurate views of product data.
  • Coordinate and upload all digital images for Company and eCommerce sites to coincide with sales initiatives and corporate direction.
  • Partnered with over 150 suppliers to resell and maintain over 15,000 products. Ensuring proper engagement, responsiveness, and quality customer support.
  • Create and/or modify product images and banners using Adobe Photoshop.
  • Process an average of 25 orders per day for shipment and provide tracking to customers.
  • Use SEO principles to maximize the website’s reach at 8,000 visitors/day
  • Utilize WordPress as the main CMS for the corporate site

SharePoint Administrator – Dell | Jan 2002 – Sep 2012

  • Supported the launch and development of various SMB product lines on the corporate website.
  • Coordinated with internal and international teams on product launches.
  • Created compelling imagery for use on the website to promote new products and highlight features.
  • Resolve trouble tickets entered through a custom SharePoint interface.
  • QA test of site updates with IT and Marketing teams

Senior Web Specialist – United Devices | Nov 2000 – Dec 2001

  • Lead webmaster in charge of publishing content for the corporate website.
  • Coordinated with IT, Marketing, and Management to plan and deploy site updates and content.
  • Create and upload all imagery for the Company site to coincide with corporate direction.

Internet Specialist – IBM | Apr 1997 – Nov 2000

  • Managed over 90K pages of content for the corporate website.
  • Worked with other departments throughout the organization to get compelling content published.
  • Create and upload all digital images for the Company.

Various Roles – Dell | Sep 1989 – Apr 1997

  • Programmer Analyst to develop and maintain an internal company training website.
  • Programmer Analyst to develop an internal application to serve as a reference resource for sales and support.

 

Ray Shelton
eCommerce Specialist